Diet Pepsi has introduced a new "skinny" can for Fashion Week, but some critics are giving it a big, fat "no."
The can is a "taller, sassier" version of the traditional can that the company says was made in "celebration of beautiful, confident women." Some say Pepsi's approach only reinforces dangerous stereotypes about women and body image.
If I'm to understand the complaint correctly, the people on the side of women are the ones who think a chubby--rather than a thin--cylinder is the appropriate way to look at women.
We can all be grateful that the can redesign wasn't aimed at men. Lord knows what commentary we'd be treated to under those circumstances.
No further comment is necessary, I trust.
