The Swiss government, concerned that Switzerland is becoming a destination for "suicide tourism," wants to tighten its decades-old assisted-suicide law, considered to be the most liberal of its kind in the world.
Still, you'd think this would have possibilities for the Swisst tourism industry to launch an ad campaign. How many places can boast that visitors would die to (OK, not "to" but "after" if you want to be picky) visit their country? Seriously, picture a hills (but not you, for long) are alive with the sound of music opening. "Switzerland! You come for a visit but never want to leave!"
